CBD user demographics skew young. Of all age groups, Americans age 18-29 are most likely to use CBD consistently, and its popularity decreases with age. (Gallup, 2019):
20% of people ages 18-29 use CBD
16% of people ages 30-49 use CBD
11% of people ages 50-64 use CBD
8% of people age 65 and older use CBD
And the numbers nearly double for adults who have tried it once or more. According to a 2019 Consumer Reports CBD survey:
40% of people ages 18-29 have tried CBD
32% of people ages 30-44 have tried CBD
23% of people ages 45-59 have tried CBD
15% of people 60 and older have tried CBD